Tag: AIM

Total Results: 24

Acura taps 2D bar codes to activate print ad campaign

Published: October 1, 2010

Honda’s luxury brand Acura is running print ads featuring 2D bar codes to encourage consumers to engage with the brand across various channels and schedule a test drive.

Mercedes-Benz makes concierge service mobile via iPhone app

Published: September 7, 2010

High-end automaker Mercedes-Benz USA aims to up the convenience factor for car owners by integrating its concierge service into an upgraded iPhone application.

KFC mobile ad campaign exceeds 180,000 impressions in 12 days

Published: June 2, 2010

Quick-service restaurant giant KFC ran a 12-day mobile advertising campaign with eBuddy that achieved more than 180,000 impressions.

Levi Strauss exec details multichannel marketing strategy at ad:tech

Published: April 21, 2010

SAN FRANCISCO – A Levi's executive recommended building on traditional ad campaigns by adding digital channels such as social and mobile to the mix during the opening keynote at ad:tech.

EBuddy launches paid version of iPhone app

Published: December 2, 2009

Independent Web and mobile instant-messaging service eBuddy has launched eBuddy Pro, a new, premium, ad-free, multi-network mobile IM application.

Coca-Cola, Honda, Vodafone, Nokia, Samsung, Capcom run mobile IM advertising

Published: November 20, 2009

The Coca-Cola Co., Honda, Vodafone, Nokia, Samsung and Capcom are among the brands advertising on mobile messaging service eBuddy, a publisher within the InMobi mobile ad network.

Virtual Zippo Lighter iPhone app surpasses 5M downloads

Published: August 12, 2009

Zippo Manufacturing Co. claims that its Virtual Zippo Lighter is the most popular free, branded iPhone application ever.

Free multi-network mobile IM app eBuddy debuts for iPhone

Published: July 15, 2009

Independent Web and mobile instant messaging service eBuddy has launched for iPhone, offering free access to multiple IM networks and push notification.

Sprint, Scanbuy deal to change mobile commerce?

Published: July 8, 2009

Sprint has taken a step that may change the mobile commerce landscape.

LG to pre-install eBuddy Mobile Messenger in Asia-Pacific

Published: May 22, 2009

LG Electronics will pre-install the J2ME mobile IM application eBuddy Mobile Messenger on at least 1.5 million handsets in the Asia Pacific region.