Tag: AMA

Total Results: 209

First 2D bar code on book links to Amazon.com

Published: May 4, 2009

A new book on digital branding includes a 2D mobile bar code on its back cover that connects directly to the title's page on Amazon's mobile Web site.

Cablevision’s Optimum.net extends to mobile

Published: April 23, 2009

Cablevision Systems Corp. has created a mobile version of Optimum.net, its popular consumer Web portal for Optimum Online customers.

Chinese shoe giant sponsors NBA player’s SMS microblog

Published: April 22, 2009

MogoTXT Inc. has launched a new service that lets NBA fans in the U.S. and China get free text messages written by NBA players either in English or translated into Mandarin.

Saavn Bollywood content now on deck with top five carriers

Published: April 17, 2009

Now that Saavn, provider of Bollywood and Indian digital entertainment, has inked a deal with Sprint, it is on-deck with the top five carriers in the U.S.

Amazon launches shopping app for BlackBerry

Published: April 10, 2009

Amazon.com Inc. has lauched its latest mobile offering, the Amazon App for BlackBerry, which is now available as a free download directly from its Web site.

Obama presidency will intensify competition among wireless carriers

Published: March 16, 2009

By Chris Lennartz

If President Obama's ambitious plans for broadband investment go ahead, competition among wireless carriers will most likely intensify.

NBA players providing free daily mobile updates

Published: March 11, 2009

A number of NBA players have agreed to post daily text messages that fans can sign up to receive on their mobile phones or computers.

Amazon.com launches Kindle reading app for iPhone

Published: March 6, 2009

Amazon.com has introduced Kindle for iPhone and iPod Touch, giving consumers access to 240,000-plus books, including 104 of 112 New York Times Bestsellers.

Guitar Hero mobile game launches on Android

Published: March 5, 2009

The Guitar Hero World Tour Mobile game is now available for handsets running on Google's Android open-source software platform, including HTC's T-Mobile G1 phone.

Brands increasing mobile spend despite economy: Mobile Marketing Day panel

Published: February 27, 2009

NEW YORK -- Mobile marketing is no longer a year away -- it's here and now and being practiced by Fortune 500 companies as well as midsize businesses looking to reach consumers on the go.