Tag: Allure

Total Results: 6

Allure magazine gives away 25,403 free products via mobile bar code campaign: Published: August 4, 2011; Conde Nast�s Allure magazine is using Microsoft Tags again after the success of last year�s program, which generated 444,572 scans.
Allure magazine bolsters readership via mobile giveaways: Published: March 10, 2011; Conde Nast�s Allure magazine is offering its readers a chance to win free stuff by scanning a Microsoft Tag on the publication�s Web site.
Allure bar code campaign is largest to-date with 444,572 scans: Published: October 20, 2010; Allure�s use of Microsoft Tags as an entry point into the magazine�s annual �Free Stuff� giveaways resulted in 444,572 scans, making it the largest mobile bar code campaign to-date.
Maybelline sponsors Allure beauty app to promote products: Published: September 27, 2010; Maybelline is sponsoring Allure magazine�s beauty iPhone application, helping readers find the perfect mascara.
Allure magazine uses 2D tags to give away free products: Published: July 22, 2010; Allure magazine is giving away more than $725,000 worth of beauty products to smartphone users who scan a Microsoft Tag within its August issue.
ShopText targets magazine brands for text-to-buy: Published: March 3, 2008; Top magazine brands such as CosmoGirl, Maxim, Lucky and Allure are using ShopText to let consumers buy products anytime from any media using a simple text message.