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Tag: Amazon


Total Results: 120

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Mobile Minutes: Amazon and Twitch, Facebook and click bait, Twitter Ads expands, wearables for Fido
Published: August 27, 2014
Amazon pounces on Twitch after Google balks; Facebook to display less click-bait; Twitter expands ad program to 12 new countries; Wearable fitness for Fido?
Home furnishings category is ripe for Uber-like disruption
Published: August 7, 2014
The home furnishings category is ripe for disruption as current online customer experiences lack innovation while the Uber of home furnishings that leverages mobile for a brand-new customer experience has yet to emerge, according to new equity research from Wells Fargo Securities and Fluid.
FTC’s Amazon suit discourages future innovation: DMA
Published: July 11, 2014
A suit filed by the Federal Trade Commission against Amazon yesterday points to how the agency is targeting leading American technology companies and could discourage innovation from these companies going forward, according to an executive with the Direct Marketing Association.
How Google, Apple and Amazon try to own in-store shoppers
Published: July 10, 2014
With the significance of mobile’s role as an indispensable tool throughout a consumer’s daily activities beginning to emerge, the next battlefield for mobile dominance is the in-store shopper.
How Amazon, PayPal gain competitive advantage on mobile via adaptive design
Published: July 8, 2014
Transaction-driven sites such as Amazon and PayPal are increasingly embracing adaptive design in order to deliver their sites on mobile up to 40 percent faster than if they used responsive Web design.
Freemium apps face pressure from regulators, paid app growth
Published: July 8, 2014
Amazon’s recent decision to not accept a settlement with the Federal Trade Commission over in-application purchases points to growing pressures facing freemium apps as regulators take a closer look at possible misuse and the market for paid apps becomes more clearly defined.
Mobile Marketing Summit New York Sept. 10: NYT, Lord and Taylor, Zappos, Beyond the Rack, GameStop, Twitter
Published: July 7, 2014
Registration is open for the Mobile Marketing Summit: Holiday Focus 2014 conference Wednesday, Sept. 10 with speakers from Lord & Taylor, Amazon's Zappos, Beyond the Rack, GameStop, New York Times, Bloomberg, Twitter, DigitasLBi, Bottle Rocket and LivingSocial. Must-attend New York event for brands, marketers, retailers, agencies and publishers.
Mobile’s in-car radio role could diminish going forward
Published: June 24, 2014
As it makes over motor travel, mobile’s redefining of one of the oldest and most personal aspects of driving – the car radio experience – may be raising more questions than it answers about the prospects for automobile marketers.
The future of mobile shopping is not ready for prime time
Published: June 23, 2014
What the future of mobile shopping will look like is a hot topic thanks to Amazon’s launch of the Fire phone last week, but marketers express skepticism over the phone’s ability to deliver a seamless experience and believe that working out the basics in mobile is still an issue.

Amazon woos developers for smartphone push but skepticism remains
Published: June 17, 2014
With rumors rampant that Amazon will launch a smartphone on Wednesday, the ecommerce giant is touting that its AppStore offerings have tripled per annum, but Amazon faces an uphill battle attracting developers and displacing competitive devices.