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Tag: Andrew B. Lustigman


Total Results: 4

FTC settlement with Sony BMG affects mobile marketers targeting young
Published: December 29, 2008
By Andrew B. Lustigman and Jonathan I. Izor

With tweens and kids increasingly carrying smartphones with Web access, marketers seeking to attract those age groups must be vigilant about privacy compliance.

Prepared to comply with FTC's Red Flag Rules?
Published: November 24, 2008
By Andrew B. Lustigman and Jill L. Abitbol

To deal with the growing problem of identity theft, the Federal Trade Commission last year, working with other federal agencies, issued the "Red Flag Rules."

New York affiliate tax complicates affiliate marketing programs
Published: August 18, 2008
By Andrew B. Lustigman

As buying on the mobile Internet increases in popularity via advanced smartphones, the importance of affiliate marketing continues to grow in mobile commerce and ecommerce.

Class actions against premium SMS sweepstakes promos to stay
Published: January 30, 2008
By Andrew B. Lustigman

Contests incorporated into popular television shows such as "American Idol," "Deal or No Deal" and "The Apprentice" have generated lawsuits by people claiming the contests are illegal lotteries.