Tag: Andy Bovingdon
Total Results: 5
- Android takes bite out of Apple with mobile Web activity: survey
- Published: August 25, 2010
- New data from Bango show that mobile Web activity from Android devices grew by 400 percent between the first and second quarters, coming at ample cost to Apple.
- The iPad – is it really mobile?
- Published: May 11, 2010
- By Andy Bovingdon
The question has always been whether the iPad is a mobile device – it is somewhat bigger than a phone and you cannot make calls on it.
- Apple developer license agreement change threatens app success
- Published: April 20, 2010
- Apple Inc. will not let developers disclose device data to third parties without express consent, making it hard for them to deploy analytics and drive success of their iPhone applications.
- Guardian newspaper’s paid app won’t resolve advertising shortfall issue
- Published: December 17, 2009
- By Andy Bovingdon
Charging for mobile application downloads is not the answer to declining ad revenues. The answer lies elsewhere.
- How mobile analytics can increase campaign ROI
- Published: November 2, 2009
- By Andy Bovingdon
To know where they should invest their mobile dollars, online marketers should turn to mobile analytics tools to get accurate data, personalize offerings and to measure campaign ROI.












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