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Tag: App Store


Total Results: 181

   Displaying: 1 - 10

MillerCoors targets health-conscious consumers with social mobile app
Published: March 19, 2010
Brewing giant MillerCoors has launched the MGD 64 Pedometer, an iPhone application that combines the functionality of a pedometer with the social networking of Facebook.
Nationwide Insurance runs multichannel campaign to promote Cartopia app
Published: March 12, 2010
Nationwide Insurance is running a multichannel advertising campaign to promote its second application for the iPhone and iPod Touch, Cartopia.
Miller Lite uses mobile to court basketball fans during March Madness
Published: March 10, 2010
MillerCoors has added to its iPhone portfolio with a new application called Tip ‘n Spin launched to coincide with March Madness and the NCAA basketball tournament.
Disney targets families with Craft Finder app
Published: March 1, 2010
Disney launched the free app “Craft Finder: Great Crafts from Disney FamilyFun” for iPhone and iPod touch to encourage mothers and children to engage with the brand in a new way.
Snickers ties first branded mobile game to in-store marketing
Published: February 23, 2010
Mars Inc.’s Snickers is running a multichannel campaign that features a mobile game, a WAP site, banners and in-store marketing to drive consumer interest.
Capital One runs ads within New York Media’s MenuPages.com app
Published: February 23, 2010
Financial services giant Capital One Financial Corp. is running ads targeting foodies within the new MenuPages.com application for the iPhone and GPS-enabled iPod touch.
Apple blocks location-based in-app advertising
Published: February 18, 2010
Apple has taken a stand against location-based advertising within applications for the iPhone and iPod touch, a decision that has ramifications for the mobile advertising industry as a whole.
Urban Airship gets $1.1M for mobile content delivery
Published: February 17, 2010
Urban Airship, a new mobile content delivery channel provider, announced that it has closed its Series A funding round of $1.1 million.
O2 taps 4th Screen Advertising for ads within Shazam iPhone app
Published: February 16, 2010
Telefonica O2 UK Ltd. has signed an exclusive sponsorship deal with Shazam, letting the carrier deliver targeted ads for its Priority Tickets service to Shazam users.
L’Oreal sponsors Conde Nast’s Vanity Fair Hollywood app
Published: February 10, 2010
Cosmetics giant L’Oreal Paris is sponsoring Conde Nast’s recently launched Vanity Fair Hollywood application for Apple’s iPhone and iPod touch.
come see us at CTIA Booth 1015