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Tag: App Store


Total Results: 340

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Changes to iTunes app ranking algorithm will have wide impact: experts
Published: May 5, 2011
ITunes is rumored to have made modifications to its App Store ranking algorithm, now taking into account qualitative information such as reviews and frequency of usage on top of download statistics, according to ABI Research.
Rock and Roll Hall of Fame showcases legendary exhibit via mobile app
Published: April 18, 2011
The Rock and Roll Hall of Fame and Museum Inc. has launched its first application for Apple’s iPad and iPhone to showcase the “Songs That Shaped Rock and Roll” interactive exhibit.
A new mobile metric: RVC = Rank Vs. Competition
Published: April 15, 2011
By Adam Grenier

The shallow “get to the Top 10” strategy is no longer a universal solution. Do not get me wrong – it is still a viable answer for many marketers.

Verizon’s 1M iPhone sales in February do not mean more iAds: analyst
Published: April 11, 2011
ComScore estimates that Verizon Wireless sold 1 million iPhones in February, expanding the reach of iOS. But analysts do not expect that developers will step up their use of iAd.
Microsoft targets iPad users to expand Bing’s reach
Published: April 11, 2011
Microsoft has launched the Bing for iPad application in an attempt to expand the reach of its search engine by targeting Apple tablet users.
ESPN inks mobile TV distribution deal with Time Warner Cable, Verizon FiOS
Published: April 8, 2011
ESPN is teaming up with Time Warner Cable, Bright House Networks and Verizon FiOS TV on a mobile television initiative to increase the number of touch points between cable subscribers and the sports media giant.
Are Amazon’s spunky mobile plans meant to unseat Apple?
Published: March 31, 2011
Amazon’s debut of the Appstore for Android and Cloud Drive were the first major plays in the online retail giant’s game plan to become the biggest merchant of mobile content in the world.
Coca-Cola expands global smartphone and tablet strategy
Published: March 28, 2011
Coca-Cola Co. continues to roll out applications for both smartphones and tablets in various markets as a key element of its global consumer engagement strategy, a company executive revealed.
Will Apple prosper if the AT&T/T-Mobile deal goes through?
Published: March 25, 2011
The industry is abuzz regarding the AT&T/T-Mobile deal's implications for the mobile space. But the deal would also indirectly affect Apple’s iAd, App Store and the iPhone, plus any retailers and brands that depend on these platforms.

Tablets are an emerging battleground in mobile: CTIA session
Published: March 24, 2011
ORLANDO, FL – Tablets are not just a fad. In fact, they will be one of the key drivers of revenue growth in the wireless industry going forward, according to an Ovum analyst at CTIA Wireless 2011.
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