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Tag: App Store


Total Results: 333

   Displaying: 61 - 70

Coca-Cola, Disney tap location-based mobile game to build buzz for Tron film
Published: November 29, 2010
Coca-Cola and Disney, two of the most recognizable brands in the world, have teamed up to launch LiveCycle, a location-based mobile game promoting Coke Zero and Disney’s “Tron: Legacy” film.

Dillard’s pushes time-sensitive mobile offers via new TampaBay.com app
Published: November 24, 2010
Dillard’s, Hooters and Papa John’s Pizza are among the brands and retailers offering mobile coupons via the new application from The St. Petersburg Times and its Web site, TampaBay.com.
Hertz breaks multichannel location-based campaign to increase car rentals
Published: November 23, 2010
Hertz has partnered with HopStop for a major mobile advertising campaign spanning both companies’ operations in London, Paris, New York, Boston, Chicago, San Francisco and Washington.
Radio Disney app exceeds 1M downloads, upgrades functionality
Published: November 12, 2010
A major update for the Radio Disney application for iPhone and iPod touch, which has exceeded 1 million installations, is now live in the App Store.
Google sponsors New York magazine iPad app
Published: November 2, 2010
Google is the launch sponsor of New York magazine’s hot-off-the-presses iPad application that monetizes via a hybrid model blending pay-per-issue and ad-support.
Apple grabs 95pc global tablet market share: study
Published: November 2, 2010
Global tablet shipments surpassed 4 million units in the third quarter of 2010 and Apple was the clear market leader, capturing 95 percent global share and beating Android into second place.

Allstate seeks to engage customers with app for multiple smartphone platforms
Published: October 26, 2010
Insurance giant Allstate has launched the Tag In mobile messaging application for iPhone, Android and BlackBerry users to advocate safety and build brand awareness.
Omaha Steaks targets iPhone users with steak-grilling tips
Published: October 26, 2010
Omaha Steaks’ Steak Time application for Apple’s iPhone is designed to engage loyal and prospective customers by providing tools for preparing and serving the perfect steak every time.
Liberty Mutual claims first iAd with Twitter feature exceeds expectations
Published: October 25, 2010
Insurance giant Liberty Mutual launched its first mobile advertising campaign on Apple’s iAd and claims that metrics related to consumption time and unaided awareness have exceeded its expectations.
Microsoft sponsors Disney app to introduce iPhone users to Bing
Published: October 19, 2010
Disney Mobile’s Tapulous is marketing singer Katy Perry's new single "Firework" via a mobile application.
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