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Tag: App Store


Total Results: 340

   Displaying: 81 - 90

7-Eleven drives consumers in-store via augmented reality app
Published: October 4, 2010
To strengthen its outlet promotion strategy and enhance consumer engagement, 7-Eleven has launched the 7-iCollection iPhone application featuring augmented reality.
Home Visions sponsors Washington Post Football Insider 2010 app
Published: September 24, 2010
Home Visions is the official season-long sponsor of The Washington Post’s Post Football Insider 2010 app for Apple’s iPhone.
Jeep breaks location-based in-app ad campaign for Grand Cherokee
Published: September 23, 2010
Chrysler’s Jeep brand has launched an in-application advertising effort as part of its national Grand Cherokee mobile campaign.
Sherwin-Williams: Mobile ads effective way to drive app downloads
Published: September 20, 2010
Sherwin-Williams is using mobile advertising to drive downloads of its branded ColorSnap application for the iPhone and BlackBerry smartphones.
Bloomberg activates NFL partnership with fantasy football iPad app
Published: September 17, 2010
Bloomberg Sports and the National Football League have teamed up for the launch of the Decision Maker fantasy football application for PCs and Apple’s iPad.
Unilever exec dishes on first multibrand iAd campaign
Published: September 16, 2010
Consumer packaged goods giant Unilever is running what it claims is the first iAd campaign promoting multiple brands.
Amazon pushes Kindle with sponsorship of CBS News iPad app
Published: September 15, 2010
Amazon is the launch sponsor of the free CBS News application for iPad as part of its ongoing effort to promote Kindle products.
What did Chase learn from its iPad sponsorship?
Published: September 14, 2010
NEW YORK - JPMorgan Chase & Co.’s Chase Sapphire achieved high interaction times and click-through rates for its rich-media iPad advertising campaign.
Nike+ GPS shows new route for location-based apps
Published: September 9, 2010
Targeting runners and athletes, Nike has launched its Nike+ GPS application on the iPhone and iPod touch, which could be indicative of what is to come for location-based applications.
Kansas City Steak Co. fires up mobile platform to engage consumers
Published: September 9, 2010
Kansas City Steak Co. has launched a free application for iPhone to engage consumers, helping anyone pick up tongs and serve a steak done to taste, no matter the cut.
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