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Tag: Apple


Total Results: 1013

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GPS, Apple Pay, iAds: Retailers' future solution in mobile marketing?
Published: October 24, 2014
Given the buzz around Apple Pay, Apple could decide to integrate iAds with the payment solution to help them catch on with merchants.
Apple’s strong 4Q sales point to embrace of broader market
Published: October 21, 2014
Apple’s strong fiscal fourth-quarter sales, paced by its iPhones and Mac computers, support views that the technology company is starting to be more broad-based.
Apple wows with Pay launch but disappoints with new iPads
Published: October 17, 2014
Apple, signaling its intention to own the mobile-wallet space, said its Apple Pay mobile payments system would begin Monday in time for holiday shopping, while unveiling the iPad Air 2 with high-tech camera features and the iPad mini 3.
Mobile Minutes: YouTube’s new studio; Snapchat photo leak; FBI on Apple, Google; Uber’s bad reviews
Published: October 14, 2014
Today in mobile marketing: YouTube takes Manhattan; Snapchat blames photo leak on unauthorized third-party apps; FBI director says Apple and Google are putting their customers beyond the law; Taxi companies want you to know Uber gets poor reviews. But so do the taxis.
Mobile know-how propels brand value of Apple, Google, Facebook: report
Published: October 10, 2014
A new report from Interbrand deems Apple and Google as the top two highest-value brands, reflecting the influence of mobile in today’s world of business.
Mobile Minutes: Snapchat eyes ads; Apps promote other apps; Apple announces new event; Foursquare using geotargeting ads
Published: October 10, 2014
Today in mobile marketing - Snapchat CEO Spiegel says untargeted advertising is coming soon; Roughly 75% of mobile app ads are just promoting other apps; Apple announces special event: 'It's been way too long'. Here's what to expect; Foursquare’s makeover favors ads as check-in buzz fades.
Mobile Minutes: Apple's kill-switch security; iBook to overtake Kindle; Vodafone invests in India; Sony markets to Japan
Published: October 8, 2014
Today in mobile marketing - New Apple tool checks iPhones for kill switch security; Apple's iBook prepares to overtake Kindle in war of the mobile readers; Vodafone invests $1 billion in India to drive data use; Post-Sony Vaio aims for Japan market niche.
Mobile Minutes: Ride-sharing troubles; Amazon deliveries; iPhone stumbles; BlackBerry loss shrinks
Published: September 29, 2014
Today in mobile marketing - Los Angeles and San Francisco threaten ride-sharing firms; Amazon takes a big step toward finally making its own deliveries; Apple CEO Cook goes from record sales to iPhone stumbles; BlackBerry reports smaller-than-expected loss; revenue falls.
Mobile Minutes: iOS update pulled; Facebook's WhatsApp bid greenlit; Apple, Twitter bet on start-up; High-fashion Apple
Published: September 26, 2014
Today in mobile marketing - Apple pulls iOS 8 software update after iPhone problems; Exclusive: EU regulators to approve Facebook's $19 billion bid for WhatsApp; Apple, Twitter bet on twenty-somethings' billion dollar company; Apple Watch mashups hint at how the company could go high-fashion.
As brands address iOS proliferation, the standalone iPad app faces extinction
Published: September 24, 2014
As the proliferation of iOS devices continues, Walgreens is addressing the challenge with a universal mobile application intended for both iPhone and iPad users.