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Tag: Apple

Total Results: 1024

   Displaying: 21 - 30

As brands address iOS proliferation, the standalone iPad app faces extinction
Published: September 24, 2014
As the proliferation of iOS devices continues, Walgreens is addressing the challenge with a universal mobile application intended for both iPhone and iPad users.
Mobile Minutes: Mastering mobile ads; Apple unclear on Beats plans; Google+ eases requirements; New app for the blind
Published: September 24, 2014
Today in mobile marketing - How to master mobile advertising; Months after buying beats, Apple’s plans for its music service remain unclear; Google eases up on requiring Google+ during account sign-ups; New smartphone app gives sight to the blind.
Marketers should not forget older smartphone models in rush to new software
Published: September 22, 2014
Marketers are undoubtedly eager to try new features associated with iOS 8 but should remember a balance of old and new mobile marketing tools since a percentage of users are still on older models unable to update to the new software.
Mobile Minutes: US lags in mobile payments; Samsung prepares Tizen; Apple losing cool factor; T-Mobile best for travel
Published: September 22, 2014
Today in mobile marketing - Why the U.S. lags the world in mobile payments; Samsung hopes third time’s the charm for Tizen; Some consumers say Apple is losing its 'cool' factor; For travelers with phones, T-Mobile is best bet, home and abroad.
Mobile Minutes: Yelp settles suit; Bango, Amazon win app deal; Apple hires Chinese data manager; Visa vs. Apple Pay
Published: September 19, 2014
Today in mobile marketing - Yelp settles U.S. suit over collecting data on children; Bango and Amazon win German mobile app deal; Apple hiring manager to handle China government data requests; As Apple Pay hits, Visa signals hopes to be mobile payment player.
Mobile Minutes: Sony sees losses; Paypal attacks Apple; Ecommerce firm Alibaba rises; IAC offers to buy Perion
Published: September 18, 2014
Today in mobile marketing - Sony sees $2.1B loss for fiscal year as mobile woes take a toll; PayPal’s attack ad shows Apple’s power to inspire fear and loathing; Three reasons to be terrified of Alibaba; IAC offers more than $500 million to buy Israel's Perion: media.
Mobile boosts email deliverability, but will it last?
Published: September 17, 2014
Email marketers could be facing a sudden drop in email deliverability this holiday season if they do not take steps to ensure mobile users across all devices are equally engaged, according to a new report from Return Path.
Mobile Minutes: FCC ponders net regulations; Apple shuns trading data; Germany lifts Uber ban; Facebook resurges Surge
Published: September 17, 2014
Today in mobile marketing - Wireless fight as FCC ponders net neutrality regulations; Apple CEO Tim Cook: Your data is not our business; German court lifts injunction banning Uber; How a Facebook group persuaded Coca-Cola to rerelease Surge.
Mobile Minutes: Google's $105 Android One; iPhone 6 breaks records; Tech vs. schools; Mobile operators toss wave and pay
Published: September 16, 2014
Today in mobile marketing - Google launches $105 Android One; eyes low-price smartphone boom; Apple hits new record with over 4 million iPhone 6 preorders; With tech taking over in schools, worries rise; Mobile operators abandon joint 'wave and pay' project as Apple looms.
Social media grows too big for Apple to ignore
Published: September 15, 2014
Apple has tended to avoid social media but this could be starting to change as the latter's influence continues to grow and the technology brand moves deeper into its post-Steve Jobs phase.
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