Tag: Apple

Total Results: 785

Adobe canning Flash for mobile has huge implications for marketers

Published: November 11, 2011

The news that Adobe will halt development on Flash Player for mobile is a big boost for competing rich media mobile platform HTML5.

Emotion and technology must go hand in hand: ad:tech keynote

Published: November 10, 2011

NEW YORK – Steve Jobs' passing undoubtedly left a hole in the mobile industry and according to William Isaacson’s new book, Mr. Jobs can credit his success to his passion for producing products that combine the human emotion with technology.

Does Eric Schmidt really think Apple’s Siri threatens Google search?

Published: November 8, 2011

In a letter to the Senate Subcommittee on Antitrust, Competition Policy and Consumer Rights, Google executive chairman Eric Schmidt said Apple’s Siri is a threat to his company’s search business, especially on mobile. Why is it hard to believe?

Dannon broadens ad creative with iAd campaign

Published: November 4, 2011

Dannon is using Apple's iAd to give consumers a 360-degree view of a new line of French-style yogurts.

Apple’s mobile strategy still missing location data piece

Published: November 1, 2011

While Apple continues to invest in the mobile space, the company is missing the strong location data play that is necessary for monetizing mobile’s built-in location capabilities.

Sony races Apple to deliver integrated TV-mobile experiences

Published: October 28, 2011

Sony said this week that it is acquiring Ericsson’s stake in the 10-year-old Sony Ericsson mobile handset business for $1.47 billion. The move could boost Sony’s role in mobile by allowing it to create content-driven smartphones that integrate across multiple screens.

Siri cofounder leaves Apple as iPhone 4S sales continue to grow

Published: October 27, 2011

Dag Kittlaus, the cofounder of Apple’s new voice-recognition search and personal assistant Siri, has left the company just weeks after the iPhone 4S debuted.

Apple: iPad market will be larger than PC

Published: October 19, 2011

Sales of iPads were up 166 percent during Apple’s most recent fiscal quarter, with the company predicting that the tablet market will be bigger than the PC market.

Consumer hunger for Apple products leads to 4M iPhone 4S devices sold

Published: October 18, 2011

Despite the disappointment that many industry experts felt with the release of the iPhone 4S, Apple sold a record 4 million phones in the first three days after releasing the device.

News Corp., Conde Nast bet on Apple Newsstand

Published: October 14, 2011

With the launch of iOS 5, Apple has rolled out Newsstand to serve as the central hub for mobile magazine and newspaper subscriptions.