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Tag: Apple


Total Results: 1183

   Displaying: 31 - 40

Vibes, Marketo tie-up underscores growing opportunity for mobile wallet marketing
Published: May 11, 2016
With marketing automation and mobile marketing gaining steam, leaders on either side, Marketo and Vibes, are teaming up to make it easier for organizations to integrate text messaging and mobile wallet content and ads into their automated programs.
Mobile Minutes: Facebook’s biometric data; Apple, SAP partnership; YouTube gains TV viewers; Arm as touchpad
Published: May 9, 2016
Today in mobile marketing – Facebook loses first round in suit over storing biometric data; Apple, SAP partner on business apps for iPhone, iPad; YouTube CEO: TV’s loss of viewers is our gain; New tech turns your arm into a smart watch touchpad.
Mobile Minutes: Apple revamps music streaming; YouTube bets on online TV; Twitter’s app; Google’s credit alternative
Published: May 5, 2016
Today in mobile marketing – Apple to revamp streaming music service after mixed reviews, departures; YouTube aims to launch live TV service by 2017; Whom to Follow? Twitter’s connect makes better suggestions; Google challenges Apple in India with credit card alternative.
Apple’s second quarter earnings plagued by iPhone sales’ 16pc decline
Published: April 27, 2016
Apple’s disappointing second quarter saw unit sales of iPhones decrease by 16 percent and total revenue fall by 13 percent, suggesting that the company should streamline its focus on its more lucrative services sector, which includes a still-expanding Apple Pay.
Mobile Minutes: Ad blocking grows; Android’s EU problem; Augmented reality; Apple settles
Published: April 21, 2016
Today in mobile marketing – Ad blocking set for sharp rise towards epidemic; EU: Google abused mobile app market with Android; Peter Jackson: Augmented reality will be bigger than mobile; Apple to pay $24.9 million to settle Siri patent lawsuit.
Mobile Minutes: Apple search; Mobile VR heats up; Amazon Studios’ theatrical push; The Atlantic and Google Amp
Published: April 18, 2016
Today in mobile marketing – Apple pursues new search features for a crowded app store; Huawei virtual reality headset will compete with Samsung Gear VR for mobile supremacy; Amazon Studios wins CinemaCon exhibitors, pledging big theatrical push; The Atlantic tests mobile ads built for Google Amp.
Mobile Minutes: Facebook’s secret weapon; Retailers embrace virtual reality; Smartphone upgrades; In-flight Wi-Fi
Published: April 12, 2016
Today in mobile marketing – Facebook's secret weapon to keep your attention: Not-Facebook; How retail stores are using virtual reality to make shopping more fun; People aren’t upgrading smartphones as quickly and that is bad for Apple; In-flight Wi-Fi market heats up as satellite services come online.
Mobile Minutes: Twitter streams NFL; Pandora returns to roots; Apple’s services business; T-Mobile’s Binge On
Published: April 6, 2016
Today in mobile marketing – Twitter wins rights to stream NFL Thursday night games; Music streaming service Pandora returns to its roots; Apple’s underappreciated services business could be growth engine – Credit Suisse; T-Mobile adds Amazon Prime Music, Epix, Nickelodeon to Binge On.
Apple’s move downstream means lower app spends
Published: March 22, 2016
In a move that could impact marketers’ mobile revenue streams, Apple introduced the 4-inch iPhone SE yesterday, which comes with Touch ID and Apple Pay.
Apple News app abandons exclusivity to accommodate bloggers
Published: March 17, 2016
Apple is now accepting a wider range of publishers on its preinstalled News application, including blog content, exhibiting the crucial influence bloggers have had on the media industry and the struggle news apps face in a crowded field.
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