Welcome to Mobile Marketer. Skip directly to: main content, navigation, search box.

Tag: Apple


Total Results: 1025

   Displaying: 71 - 80

Samsung's curved screen stands out among holiday smartphones
Published: December 10, 2013
Apple iPhone 5s' Touch ID fingerprint scanner and Samsung Galaxy Round's curved screen set them apart in an otherwise crowded year-end market.

Small tablets loom large in holiday sales forecast
Published: December 9, 2013
Small dominates large in tablet sales moving into the holidays, according to analysts.

Apple fires up iOS ecosystem with social push
Published: December 4, 2013
Apple has taken a much-anticipated step toward social media with its purchase of Topsy, opening the door to more relevant user experiences that could help it sell more ads.
How to build a better iPad app
Published: November 22, 2013
The launch of the Apple Store iPad application this week cracks the code on how to build compelling iPad apps that more fully take advantage of the device's features while driving interaction and sales.
Apple poised to surpass Google in indoor location-based services
Published: November 20, 2013
Location-based services is shaping up to be a significant portion of the mobile industry going forward. While Apple has traditionally not been very strong here, the company is quietly making gains and could even surpass Google in one quickly growing area: indoor location.

Apple's biggest weakness and Samsung's biggest opportunity is women
Published: November 19, 2013
Although Apple’s brand loyalty remains relatively high, an opportunity for Samsung to more aggressively target female iPhone users is breaking out as sales plateau.
The costs of travelling with Apple iOS7 devices overseas
Published: November 13, 2013
By Jared Owen

Apple’s recently launched iOS7 has given iPhones and iPads a whole new look and feel, but the update also raises concerns for consumers who are traveling abroad with these devices.

IPad Air Christmas day acquisition strategy a must for marketers
Published: November 12, 2013
The iPad Air hit the shelves on Nov. 1 and already it is experiencing a strong reception, outpacing adoption rates for previous iPads, according to new data from Fiksu.

Smartphone makers turn up heat on advertising with differing results
Published: November 11, 2013
Increasingly, mobile handset manufacturers are focusing their efforts on gaining a competitive edge with consumers by winning over their hearts with splashy television ads as much as they are on bringing out faster, better hardware. However, not all ad campaigns are created equal.
Mobile inspires new retail store designs that go beyond the Apple Store
Published: November 5, 2013
Mobile’s influence on the in-store experience extends beyond iPad point-of-sale systems and shopping applications, with retailers completely rethinking store design and merchandising to better meet the needs of the smartphone-equipped customer.

Please click here to learn more!