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Tag: Apple

Total Results: 1187

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Mobile Minutes: IPO chill; CNN’s video play; Apple Music; Facebook’s Instant Articles
Published: October 21, 2015
Mobile Minutes: IPO chill; CNN’s video play; Apple Music; Facebook’s Instant Articles
Today in mobile marketing – Tech startups feel an IPO chill; CNN chases super positive cord-cutters with Facebook targeted video network Great Big Story; Apple Music hits 6.5 million paid users: Tim Cook; How Facebook turned unloved Paper into Instant Articles.
Mobile Minutes: Political news apps; Apple wins suit; Sony's Apple Pay response; Steve Ballmer tweets
Published: October 19, 2015
Today in mobile marketing - Apps to organize and quell the political onslaught; Court rules Apple will not pay triple damages for infringing on university patent; Sony's answer to Apple Pay is laying tracks for Asian expansion; Twitter stock pops after Steve Ballmer tweets.
Mobile Minutes: Mobile search; Apple removes apps; Hyper-contextual advertising; Four mobile winners
Published: October 12, 2015
Today in mobile marketing – Mobile search tops at Google; Apple removes some apps from online store over security concerns; The arms race is on to power hyper-contextual, holistic mobile advertising; Spin Cycle: 4 brands driving mobile marketing results.
How installment plans are impacting sales of upscale phones: report
Published: October 8, 2015
While some upscale smartphone manufacturers have been concerned about United States carriers’ shuffle to no-contract options and installment plans, consumers are actually using the no-strings-attached choices to purchase more high-end devices, according to a report from Kantar.
Mobile Minutes: Snapchat video; Twitter’s best tweets; Apple buys advanced AI; Microsoft’s new smartphones
Published: October 7, 2015
Today in mobile marketing – Snapchat on pace to overtake Facebook for video supremacy; Twitter rolls out feature that showcases day's best tweets; Apple acquires startup developing advanced AI for phones; Microsoft unveils new smartphones in bid to revive mobile business.
Mobile innovators Facebook, Apple and Amazon build brand value fastest: report
Published: October 6, 2015
Facebook, Apple and Amazon saw the biggest jumps in brand value on a list of this year's most valuable brands and it is no coincidence that each is a leader in its respective sector when it comes to mobile innovation.
Apple Watch app development slows as benefits prove elusive: report
Published: October 1, 2015
Marketers are taking a slower approach to developing Apple Watch applications as the benefits of doing so are not apparent yet, and those that do foray into the technology must set clear goals before jumping into production, according to new research from Strategy Analytics.
Apple Music attracts new advertising dollars to streaming music: report
Published: September 28, 2015
As the free trial period ends this week for the first Apple Music subscribers, the streaming service is attracting big brand advertisers, some that have not been in this space before, according to a new report from Xappmedia.
Mobile Minutes: Vertical video; Apple malware; Samsung Pay; Click fraud
Published: September 25, 2015
Today in mobile marketing – Vertical video pays off for Snapchat; Apple lists top 25 apps hit by malware; Samsung touts mobile payment success; The fake traffic schemes that are rotting the Internet.
Mobile Minutes: InMobi and APUS; Apple’s patent win; News Corp. buys Unruly; Uber rivals partner
Published: September 18, 2015
Today in mobile marketing – India's InMobi ties up with China's APUS to take on Google; Apple wins patent ruling against Samsung in U.S. appeals court; News Corporation to buy Unruly for up to $176 million; Uber rivals form international alliance.
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