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Total Results: 2

Mobile marketing already has audience and platform
Published: April 10, 2008
By Michael Sprouse

Let’s face it: there are some marketing professionals and executives at big-brand companies who are currently skeptical about mobile marketing.

Mobile marketers must be proactive vis-a-vis regulation
Published: March 4, 2008
By David Graff

The last few months have witnessed an extraordinary amount of regulatory activity in the mobile marketing industry. Numerous mobile content marketers are under active investigation.

“OpenMarket Mobile Messaging System”?