Tag: Bango

Total Results: 58

Sprint opens APIs to developers to spur more app development

Published: October 28, 2010

Sprint has enhanced its application developer Web site to offer more tools and resources for creating applications.

Bango releases cross-platform app analytics for developers

Published: October 7, 2010

Bango has released a new version of Bango Application Analytics that lets developers get a standardized view of their application activity across all mobile platforms and channels.

Why analytics is becoming critical to mobile advertising's future

Published: September 7, 2010

Nokia’s recent acquisition of Motally highlights the importance of analytics for mobile advertising to achieve its full potential and take its rightful place at the center of brands’ multichannel strategy.

Android takes bite out of Apple with mobile Web activity: survey

Published: August 25, 2010

New data from Bango show that mobile Web activity from Android devices grew by 400 percent between the first and second quarters, coming at ample cost to Apple.

50pc of listening on Pandora happens on mobile: IAB panel

Published: July 20, 2010

NEW YORK - The mobile medium is an effective tool to bring brands and their products alive when consumers are closest to the point of purchase, according to a Pandora executive.

BlackBerry Web consumption surges beyond 9-5 hours

Published: May 21, 2010

BlackBerry users nationwide browse the Web more outside of normal business hours, per a new study from Bango that may dispel the notion of that smartphone as only a working tool.

The iPad – is it really mobile?

Published: May 11, 2010

By Andy Bovingdon

The question has always been whether the iPad is a mobile device – it is somewhat bigger than a phone and you cannot make calls on it.

Apple developer license agreement change threatens app success

Published: April 20, 2010

Apple Inc. will not let developers disclose device data to third parties without express consent, making it hard for them to deploy analytics and drive success of their iPhone applications.

Fandango introduces new mobile bar code ticketing service - Mobile Commerce Daily

Published: March 16, 2010

Mobile Commerce Daily today - Fandango introduces new mobile bar code ticketing service; Universal’s “Repo Men” mobile video ads drive movie ticket sales.

Why marketers need mobile metrics in 2010

Published: February 4, 2010

By Ray Anderson

Despite prior ups and downs, mobile advertising is now one of the only areas that remain strong in the current economic climate, with a number of firms planning to boost ad spend.