Welcome to Mobile Marketer. Skip directly to: main content, navigation, search box.

Tag: BlackBerry

Total Results: 259

   Displaying: 21 - 30

Apple's iPhone delivers Q2 success even as global smartphone market stalls
Published: August 1, 2012
IOS saw smartphone shipments in the United States rise from 5.9 million units to 7.9 million units during the second quarter of this year while Android, BlackBerry and others shipped less, according to a new report from Strategy Analytics.
How a narrow marketing focus undid BlackBerry’s consumer appeal
Published: July 19, 2012
Vanessa Horwell

BlackBerry may have been sold to the world as the first mobile messaging device that could link to business email servers. But that distinction is now meaningless as Android and iPhone dominate.

Can BlackBerry exploit its own distinctive market for mobile ad inventory?
Published: July 12, 2012
Tore Erickson

Exploring a potential way back to dominance for the BlackBerry through increased digital advertising revenues.

Should BlackBerry maker RIM exit the hardware business?
Published: July 2, 2012
Research In Motion’s problems are multiplying and the only way out may be for the company to exit the hardware business and focus on licensing its software, according to one analyst.
Jim Balsillie resigns from RIM’s board as Q4 results disappoint
Published: March 30, 2012
Given Research In Motion’s waning smartphone sales over the past couple of years, expectations were not high for the company’s fiscal fourth quarter results announced yesterday.

RIM acquires Paratek to help refresh BlackBerry
Published: March 12, 2012
Research In Motion has acquired Paratek Microwave Inc. as it continues to try to differentiate BlackBerry handsets in ways that are meaningful to consumers.
Apple’s popularity threatens enterprise strategies for RIM, Microsoft
Published: February 21, 2012
Apple’s mobile devices are making inroads into enterprise and government organizations, challenging Research In Motion, which used to have this market cornered but is increasingly finding itself vulnerable, as well as Microsoft.

BlackBerry shakeup: Too little, too late for marketers?
Published: January 24, 2012
BlackBerry maker Research In Motion's effort this past weekend to dig itself out of a hole by replacing the top leaders may not warm the hearts of marketers looking to place bets on mobile platforms that will pull their weight through this decade.
USPS rounds out mobile offerings with BlackBerry app
Published: September 26, 2011
The United States Postal Service is furthering its claim to make services available on every mobile platform with a BlackBerry application.
RIM mobile device shipments lower than expected
Published: September 19, 2011
Mobile device shipments were lower than expected during Research In Motion’s fiscal second quarter because of waning demand for older BlackBerry models.
Please click here to download now!