Tag: BlackBerry

Total Results: 245

UPS app strategy comes full circle

Published: April 13, 2010

Package-delivery giant United Parcel Service has rolled out its UPS Mobile application for Android that lets users ship and track packages and find the nearest bricks-and-mortar location.

BlackBerry continues smartphone dominance across US: Myxer

Published: April 9, 2010

While Apple’s iPhone and Google’s Android are getting the most buzz, Research In Motion’s BlackBerry has shown impressive results and rapid growth, according to Myxer’s latest BoomBox report.

Zagat expands reach to Apple’s iPad

Published: April 7, 2010

Restaurant guide publisher Zagat Survey LLC has launched the Zagat To Go application for the iPad and is looking to drive revenue on Apple’s newest device via mobile advertising.

Bloomberg exec dishes on mobile growth strategy

Published: April 2, 2010

Bloomberg L.P. has named Oke Okaro global head of mobile for the Bloomberg Multimedia group. He discussed the company’s mobile strategy in an exclusive interview.

Yahoo puts into place ambitious mobile advertising strategy

Published: March 29, 2010

A senior Yahoo executive discussed the company’s mobile strategy in an exclusive interview with Mobile Marketer.

Boeing exclusively sponsors MSNBC’s new Meet the Press app

Published: March 26, 2010

MSNBC launched the “Meet the Press with David Gregory” application for the iPhone and iPod touch. Boeing bought out all the inventory to become the exclusive launch sponsor.

Mobile apps to generate $1.6 billion in revenue in 2010: Study

Published: March 18, 2010

Mobile applications will generate nearly $1.6 billion in revenue in the United States this year, according to a new study by the Yankee Group.

Has RIM's BlackBerry app strategy failed?

Published: March 12, 2010

Although BlackBerry is the most widely used smartphone system in the United States, with 43 percent of the market, its application strategy seems to have failed.

Nordstrom, kate spade, T-Mobile use mobile to boost in-store traffic - Mobile Commerce Daily

Published: February 19, 2010

Today in Mobile Commerce Daily: Nordstrom, kate spade, AT&T, T-Mobile use mobile to boost in-store traffic; Amazon expands reach with new Kindle BlackBerry app.

NHL’s New York Rangers run $1M mobile sweepstakes

Published: February 17, 2010

The National Hockey League’s New York Rangers and the MSG Network are teaming up to give fans the chance to text in to win up to $1 million.