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Tag: Bob Gold


Total Results: 5

Target makes mobile a service channel with pharmacy offering
Published: May 20, 2011
The number of mobile pharmacy services from big box retailers and large drugstore chains is growing, with Target as the latest to enter the space.

How publishers can drive incremental revenue with consumer commerce
Published: October 19, 2010
By Bob Gold

Financial analysts covering media are having trouble understanding from publishers how they are going to up their stock price by tapping this new mobile consumer paradigm and buying behavior.

Mobile Web connects brands to consumers: Netbiscuits panel
Published: October 22, 2009
NEW YORK – At Netbiscuits’ partner day, brand representatives from companies such as Universal Music Group, MTV Networks and Bango shared their mobile strategies, tips and success.
Mobile powerful loyalty/CRM tool: Mobile Marketing Day panel
Published: February 27, 2009
NEW YORK -- Getting consumer consent for on-the-spot or time-sensitive alerts, discounts, tickets or coupons is what makes mobile the most powerful tool for loyalty marketing.
Seritas, Max.md tap Gold Mobile's SMS platform
Published: January 22, 2009
Automotive Web site and inventory service provider Seritas and medical domain name registrar Max.md have have deployed the mClass SMS platform for use in their customers' sites.
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