Tag: Borders

Total Results: 7

Scandinavian mobile agency Mobiento expands to the US

Published: December 1, 2010

Sweden-based global creative mobile agency Mobiento has launched its North American presence with a flagship office in New York.

UPS, Verizon, Cisco tap Borders WiFi to run location-based ads

Published: July 29, 2010

Brand advertisers such as UPS, Verizon and Cisco's WebEx are running location-based ad campaigns via Borders' in-store WiFi.

Mobile Commerce Daily - Borders launches mobile book store

Published: December 18, 2009

Today in Mobile Commerce Daily: Borders launches mobile book store and Zavers, Didmo partner for mobile coupons, apps service.

Popeye’s, Borders, OshKosh B’gosh offer mobile coupons

Published: June 29, 2009

Brands including Firestone, Hollywood Video, Popeye's, Borders and OshKosh B'gosh are distributing coupons via smartphone applications.

The case for a mobile loyalty program

Published: July 21, 2008

IKEA's decision to launch a mobile loyalty program should not be an isolated case. A loyalty program -- mobile, online or offline -- is a bulwark against shifting consumer allegiance during rough times.

Don't take your eye off retail

Published: January 22, 2008

Have companies made mobile's case to retailers? Not if you attended the National Retail Federation's annual show last week.

Retailers at NRF show: wait-and-see on mobile

Published: January 17, 2008

While customers are ahead of them, retailers are using the "We'll get there when we get there" approach to mobile.