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Tag: Borders


Total Results: 3

The case for a mobile loyalty program
Published: July 21, 2008
IKEA’s decision to launch a mobile loyalty program should not be an isolated case. A loyalty program – mobile, online or offline – is a bulwark against shifting consumer allegiance during rough times.
Don’t take your eye off retail
Published: January 22, 2008
Have companies made mobile’s case to retailers? Not if you attended the National Retail Federation’s annual show last week.
Retailers at NRF show: wait-and-see on mobile
Published: January 17, 2008
While customers are ahead of them, retailers are using the "We'll get there when we get there" approach to mobile.
Gain A New Perspective