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Tag: BrandInHand


Total Results: 3

LimeLife mobile site a hit with females, prime for girly advertisers
Published: March 1, 2011
Total Beauty Media’s LimeLife Inc. is surpassing the standard for page views and user engagement when it comes to mobile Web sites in the female lifestyle and celebrity news genres.
Mobile outperforming online in multichannel campaigns: CTIA panel
Published: April 2, 2009
LAS VEGAS -- Mobile campaigns are consistently outperforming online and other channels, according to a panel at the CTIA Wireless 2009: Mobile Life conference.
Relevance is key to mobile advertising: ThinkMobile panelist
Published: March 19, 2009
NEW YORK - What are the elements of an effective mobile campaign? What should brands be doing to expand their reach into the mobile channel?