Tag: Bravo

Total Results: 13

Bravo vies for increased viewership via Shazam partnership

Published: May 31, 2011

Cable television network Bravo is among several cable networks offering new mobile content this summer via a partnership with Shazam.

Intersection of mobile and social means new advertising opportunities: panel

Published: April 6, 2011

NEW YORK – The intersection of mobile and social has driven results for NBCUniversal’s Bravo on the ratings side and has presented opportunities for new revenue streams via advertising.

Virgin America exec boasts 92pc coupon redemption rate for location-based mobile campaign

Published: November 5, 2010

NEW YORK – Executives from Virgin America and NBC Universal’s Bravo shared case studies of successful location-based mobile marketing campaigns during presentations at ad:tech.

Bravo taps foursquare for branded social network experience

Published: February 3, 2010

Bravo Media has partnered with mobile social network foursquare to extend its relationship with audiences in the areas of food, fashion, beauty, design and pop culture.

Bravo Top Chef promo uses mobile to increase engagement

Published: December 22, 2009

Bravo gave fans an inside view and chance to watch the season six finale among their favorite contestants with a virtual viewing party for the finale of "Top Chef: Las Vegas."

How will the Comcast-NBC deal affect mobile?

Published: December 8, 2009

The $30 billion deal between General Electric and Comcast to bring NBC Universal under the cable operator’s control could have a significant effect on mobile content and media.

Boost Mobile calls out other carriers in Santa TV ad

Published: November 25, 2009

Boost Mobile, the prepaid division of Sprint Nextel, is accusing other carriers of being too expensive in the latest installment of its “Unwronged” commercials, this time featuring Santa Claus.

Bravo cable network relies heavily on mobile

Published: September 16, 2009

Cable television network Bravo has a robust mobile strategy for its programs to better engage counsumers.

Project Runway's Jillian Lewis debuts clothing line via mobile

Published: September 9, 2009

Mobile virtual community Cellufun has launched a virtual clothing line for reality television series Project Runway finalist Jillian Lewis.

MobiTV expands sports content

Published: May 12, 2009

After powering NCAA March Madness On Demand via the CBS Sports Mobile iPhone app, MobiTV has expanded its on-deck sports content.