Tag: Brightkite

Total Results: 10

Jack in the Box drives customer interactions via mobile social network

Published: November 24, 2009

Quick-service restaurant chain Jack in the Box, automaker GM�s Chevrolet and musical Jersey Boys are running ads via mobile social network Brightkite.

Mobile social networkers in U.S. to surpass 56M by 2013: eMarketer

Published: November 16, 2009

Social networking is one of the fastest-growing activities among mobile users domestically and worldwide, so marketers must follow the eyeballs and develop a mobile social strategy.

Social media the next big thing in mobile: ad:tech speakers

Published: September 3, 2009

By Krista Neher

CHICAGO � Ad:tech Chicago kicked off with a keynote speaker telling the audience that social media is going to be the big tsunami that hits marketing in the next decade.

How location-based searches are changing mobile

Published: August 25, 2009

Location-based mobile search is becoming an essential channel for merchants seeking to drive business from local search.

Dell adds GPS, WiFi positioning to Mini 10 netbook

Published: July 6, 2009

Dell is investing in location-based services, adding GPS and WiFi positioning to its Mini 10 netbooks in the first step in its mobile strategy that may include a smartphone.

Mobile Marketing Association updates best practices for cross-carrier mobile content

Published: July 2, 2009

The Mobile Marketing Association has released the latest version of its U.S. Consumer Best Practices Guidelines for Cross-Carrier Mobile Content Services.

Tips on monetizing mobile content, social networks: Buongiorno

Published: May 27, 2009

Mobile social networking's growth on a global scale is imminent and will be explosive, according to Buongiorno. But how can brands monetize these channels?

Consumer mobile advertising awareness on the rise: Brightkite

Published: May 15, 2009

Handset users are more aware of mobile advertising, with 38 percent recalling seeing an advertisement on their device, according to a study by Brightkite.

Brightkite, Mobiluck, mig33 monetize social networks via SMS

Published: May 13, 2009

Even during tough economic times, the mobile social networking phenomenon is generating revenue through advertising.

Limbo, Brightkite merge location-based mobile social networks

Published: April 9, 2009

Limbo and Brightkite are merging to form the largest mobile location-based social discovery service.