Tag: Bryce Marshall

Total Results: 4

How small businesses can take advantage of SMS: Published: January 7, 2011; By Bryce Marshall
How do small and midsize businesses leverage SMS effectively on a pragmatic day-to-day basis? How do they visibly affect customer relationships and drive bottom-line value?
Consider brand objective before setting mobile holiday strategy: Mobile Marketing Summit: Published: September 3, 2010; NEW YORK - More consumers will engage with mobile advertisements, Web sites, applications and mobile search functionality this holiday season, according to panelists.
TNA Wrestling pins down mobile as key to marketing strategy: Published: February 3, 2010; Total Nonstop Action Wrestling is using the mobile channel to engage fans as part of its multichannel marketing strategy.
How to combat the confusion around mobile marketing�s definition?: Published: November 24, 2009; By Bryce Marshall
Good mobile marketing requires more than grasping the technology � it demands understanding the audience and strategy.