Tag: CBS

Total Results: 77

Audi sponsors CBS Sports’ new iPhone app

Published: March 17, 2009

Volkswagen's Audi brand has launched a mobile campaign as the first brand sponsor of the new CBS Sports iPhone application.

Quattro Wireless gets $10M in funding

Published: March 17, 2009

Mobile ad network Quattro Wireless has raised an additional $10 million in Series C funding -- for a total of $28 million -- to grow and continue developing predictive mobile targeting technology.

Adidas runs mobile campaign to promote sportswear

Published: February 19, 2009

Adidas tapped mobile ad network AdMob and ad agency Isobar for a mobile advertising campaign to promote its Originals collection of vintage clothing, retro shoes and urban wear.

CBS launches cross-platform personal finance property

Published: January 29, 2009

CBS Corp. launched MoneyWatch.com, a new cross-platform property designed to help people make sense of the ongoing economic turmoil and make smarter decisions about their money.

Should mobile TV be ad-supported or subscription-based?

Published: January 29, 2009

Earlier this month at the Consumer Electronics Show, NBC TV president John Eck said that 2009 will see the idea of free, over-the-air TV come to mobile phones, PDAs and other portable devices as a new service.

Microsoft partners with Quattro for mobile advertising

Published: January 13, 2009

Mobile ad network Quattro Wireless has partnered with Microsoft Advertising to help advertisers and agencies plan, buy and execute mobile advertising as part of their integrated marketing campaign.

Verizon Wireless adds CBS programming to V Cast

Published: January 13, 2009

Verizon Wireless and CBS have partnered to bring new and expanded CBS programming to the carrier's television and wireless customers.

CBS lets fans catch-up via mobile

Published: January 8, 2009

CBS Mobile is bringing popular CBS television shows such as "CSI: NY" and "The Young and the Restless" to mobile phones.

NuageProduction launches media content apps for iPhone

Published: January 6, 2009

NuageProduction has released four applications for the iPhone and iPod touch that give consumers customized access to thousands of international media sources, including USA Today and CBS.

UIEvolution debuts hybrid mobile advertising model

Published: January 2, 2009

Digital multimedia software publisher UIEvolution has launched what it claims to be the first hybrid mobile model, offering both subscription-based and ad-supported applications.