Tag: CRM

Total Results: 33

United Airlines expands mobile offerings in time for spring break travel

Published: March 18, 2010

Just in time for the start of the busy spring break travel season, United Airlines has introduced mobile check-in and mobile boarding passes.

Visa taps 2D bar codes for mobile sweepstakes at MWC

Published: February 19, 2010

Visa Inc. collaborated with Neustar Inc. for a mobile sweepstakes to showcase the power of 2D bar codes at the GSMA's Mobile World Congress 2010 in Barcelona, Spain.

Why mobile is key to active customer engagement

Published: November 26, 2009

By Gib Bassett

Just as CRM grew by leaps and bounds with the advent of B2B offerings, so too will a new category of solution that enables B2C and B2B marketers to leverage mobile.

P&G, Gatorade, Ford, Ace Hardware run mobile ads on MetroPCS

Published: November 19, 2009

Advertisers such as Procter & Gamble, Gatorade, Ford Motor Co. and Ace Hardware are running on-deck idle-screen advertising with carrier MetroPCS.

American Airlines launches sweepstakes to promote mobile initiatives

Published: November 13, 2009

American Airlines and Research In Motion�s BlackBerry are collaborating on a promotion aimed at introducing travelers to the new AA.com Notification Center.

Britain�s HTK launches mobile platform to help clients improve customer loyalty

Published: October 27, 2009

British messaging services provider HTK has launched a new Web-based marketing platform that provides a unified and personalized approach to customer interaction.

Where to start with retail and mobile

Published: October 27, 2009

By Gary Schwartz

Instead of focusing on how the consumer is leveraging mobile in their stores, retailers are investigating widgets and apps that have little to no reach or frequency in their consumer base.

3Cinteractive to provide credit card mobile transaction service

Published: October 2, 2009

Mobile marketing and technology firm 3Cinteractive has partnered with mobile commerce enabler Billing Revolution to provide credit card transaction processing on mobile phones.

Mocapay secures $3M in funding for mobile CRM

Published: September 28, 2009

Mobile gift, loyalty and marketing company Mocapay has closed $3 million in funding from Spartan Mobile, Lacuna Venture Fund and other investors.

Starbucks launches 2D bar code payment system

Published: September 25, 2009

Starbucks Coffee Co. has launched a trial of a 2D bar code payment system for customers to pay via their iPhone or iPod touch.