Tag: CRM

Total Results: 57

Where to start with retail and mobile

Published: October 27, 2009

By Gary Schwartz

Instead of focusing on how the consumer is leveraging mobile in their stores, retailers are investigating widgets and apps that have little to no reach or frequency in their consumer base.

3Cinteractive to provide credit card mobile transaction service

Published: October 2, 2009

Mobile marketing and technology firm 3Cinteractive has partnered with mobile commerce enabler Billing Revolution to provide credit card transaction processing on mobile phones.

Mocapay secures $3M in funding for mobile CRM

Published: September 28, 2009

Mobile gift, loyalty and marketing company Mocapay has closed $3 million in funding from Spartan Mobile, Lacuna Venture Fund and other investors.

Starbucks launches 2D bar code payment system

Published: September 25, 2009

Starbucks Coffee Co. has launched a trial of a 2D bar code payment system for customers to pay via their iPhone or iPod touch.

Coca-Cola’s SMS opt-ins increasing 5-10 percent monthly: Study

Published: September 14, 2009

Since Coca-Cola Co. launched My Coke Rewards three years ago, the mobile program has emerged as one of the most popular consumer packaged goods offerings in mobile marketing.

Apple's iPhone gave birth to current mobile ad landscape: Industry execs

Published: September 14, 2009

Saying that Apple's iPhone has had a tremendous impact on the mobile marketing and advertising industry is an understatement, according to industry executives.

Wilmington Trust debuts mobile banking as CRM tool

Published: September 8, 2009

Wilmington Trust has launched mobile banking services to provide its clients with the ability to manage their finances any time and place that is convenient for them.

When it comes to mobile marketing think loyalty, not coupons

Published: September 4, 2009

By Jay Highley

News stories tout the revolution of mobile coupons that allow customers to wave phones in front of scanners at retail locations to redeem offers and coupons. Sound too good to be true? It is.

Snack retailer Doc Popcorn launches mobile gift program

Published: July 20, 2009

Doc Popcorn, a snack-food distributor in malls, sports arenas and concert venues, has launched its mobile "Pop In" card program for customer relationship marketing.

Qdoba spices up loyalty program with mobile rewards

Published: July 2, 2009

Qdoba, a Mexican quick-service restaurant franchise specializing in burritos, has added a mobile rewards program to its traditional loyalty card program.