Tag: Chase

Total Results: 22

Class-action suit against Apple could jeopardize in-app purchasing

Published: April 21, 2011

Apple has been hit with a class-action lawsuit alleging that applications and games for iPhone, iPod touch and iPad with in-app purchasing for virtual goods or premium features are part of a “bait-and-switch scheme” targeting children.

P&G, GM and Visa break campaigns on Amazon’s new Kindle with Special Offers

Published: April 14, 2011

Procter & Gamble’s Olay, General Motors’ Buick, Visa Inc. and JPMorgan Chase & Co. are the launch sponsors of Amazon.com Inc.’s ad-subsidized Kindle with Special Offers.

Smartphone apps and mobile ads influence purchase intent: study

Published: January 11, 2011

A study by Adology finds that mobile advertising and branded smartphone applications influence consumers’ purchase decisions.

Top 10 mobile applications of 2010

Published: December 28, 2010

There was a flurry of innovation in 2010 in terms of applications, with new smartphones such as iPhone 4 and various Android devices demanding great experiences for consumers.

Discovery unleashes rich-media mobile campaign promoting Storm Chasers

Published: October 8, 2010

The Discovery Channel is running rich-media creative promoting its “Storm Chasers” television show across various publishers’ iPhone applications, including WeatherBug, Pandora, Flixster, Variety and TV.com.

What did Chase learn from its iPad sponsorship?

Published: September 14, 2010

NEW YORK - JPMorgan Chase & Co.’s Chase Sapphire achieved high interaction times and click-through rates for its rich-media iPad advertising campaign.

Apps could dominate on BlackBerry 6 OS: RIM executive

Published: August 13, 2010

BALTIMORE – Applications have better growth potential than the mobile Web on the BlackBerry 6 operating system, according to a Research In Motion executive.

Budweiser, Lexus, Starbucks target Pandora users via iPad advertising

Published: June 15, 2010

Budweiser, Lexus, Starbucks, Chase and AT&T are taking advantage of Pandora’s iPad application, which comes jam-packed with new advertising opportunities.

Chase Sapphire trailblazes new ad units within New York Times iPad app

Published: April 6, 2010

JPMorgan Chase & Co.’s Chase Sapphire, a rewards card targeting affluent consumers, is the exclusive launch sponsor of The New York Times Editors’ Choice application for Apple’s iPad.

Amazon top mobile retail Web site: Gomez

Published: November 21, 2009

Gomez found that between Nov. 1-15 the average response time for 14 mobile retail sites was 4.73 seconds and that the sites were available, on average, 98.74 percent of the time.