Tag: Chevrolet

Total Results: 14

Coke, Pepsi, Walmart connect with mobile video talent at Tribeca Film Festival

Published: April 21, 2011

Brands such as Coca-Cola, Pepsi, Chevrolet, AT&T, Hewlett-Packard, Visa, Snuggle, Best Buy, Walmart, Samsung, Mountain Dew, Bud Light and Vaseline are partnering with video and film contest agency Mofilm to tap into new talent.

Chevy Silverado sponsors The Weather Channel’s first four-screen premiere

Published: April 4, 2011

General Motors Co.’s Chevrolet Silverado is the launch sponsor of The Weather Channel’s “From the Edge with Peter Lik,” a show that premiered March 31 across television, online, Apple’s iPad and mobile.

Chevrolet drives Cruze awareness via ESPN mobile Web sponsorship

Published: December 21, 2010

General Motors’ Chevrolet is promoting its Cruze sedan with an exclusive sponsorship of the ESPN College Bowl Mania mobile Web portal.

OnStar lets drivers control vehicles via mobile

Published: July 26, 2010

OnStar is letting owners of 2011 Chevrolet, Cadillac, Buick and GMC vehicles control key functions of the cars by using their smartphone.

Chevrolet first automaker to run branded experience on Windows Phone 7

Published: June 24, 2010

Chevrolet has announced plans for a multiscreen campaign to let consumers interact with the brand via multiple touch points such as the PC, mobile phones, Xbox and Surface.

GM’s OnStar aims for greater connectivity with Chevy app

Published: January 8, 2010

General Motors is letting owners of the Chevrolet Volt control the electric car and monitor its battery charge level using a mobile application.

Jack in the Box drives customer interactions via mobile social network

Published: November 24, 2009

Quick-service restaurant chain Jack in the Box, automaker GM’s Chevrolet and musical Jersey Boys are running ads via mobile social network Brightkite.

SMS case study: Fox Chevrolet

Published: November 11, 2009

This case study clearly demonstrates how SMS marketing can help drive sales of cars.

Fox Chevrolet one-day mobile promo results in 34 car sales

Published: October 14, 2009

Timonium, MD-based Fox Chevrolet was able to sell 34 cars in a single day through a mobile marketing program meant to drive consumers into the auto dealer’s lot.

GM’s Chevrolet breaks Bluetooth marketing campaign in mall

Published: July 13, 2009

A Bluetooth-based campaign to promote the Chevrolet Spark LPG in a shopping mall activity achieved close to 11,000 downloads in two days.