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Tag: Chris Rothey


Total Results: 3

Why location-based mobile advertising is the next big thing
Published: July 29, 2010
By Chris Rothey

How do we connect with increasingly crazed mobile consumers who consume much differently than they did even five years ago in a way that makes everybody happy?

Chili’s trials location-based mobile advertising
Published: June 15, 2010
Chili’s ran a location-based advertising campaign to test mobile’s effectiveness in driving consumers to its bricks-and-mortar restaurants.
Navteq's Traffic.com offers mobile gift pack for holiday season
Published: December 23, 2008
Navteq's Traffic.com is helping holiday shoppers give the gift of real-time traffic information with a free Traffic Gift Pack.