Tag: Coca Cola Co.
Total Results: 4
- Coca-Cola mobile video advertising outperforms online counterpart
- Published: January 21, 2010
- In-application mobile video ads from Coca-Cola Co.’s Coke Zero, Miller Brewing Co.’s Miller Lite and Warner Bros. Entertainment’s New Line Cinema have outperformed their online counterparts.
- Coca-Cola: Mobile integral to 360-degree marketing strategy
- Published: December 24, 2009
- The Coca-Cola Co. has launched an application to promote its Sprite brand, emphasizing that mobile has become an integral part of its 360-degree marketing strategy.
- Coca-Cola's vitaminwater app sees 250K downloads in two weeks
- Published: December 16, 2009
- Coca-Cola Co.’s vitaminwater-branded Sound Lab application featuring hip-hop superstar 50 Cent was downloaded more than 250,000 times in the first two weeks in the App Store.
- Coca-Cola’s vitaminwater uses mobile to court consumers
- Published: November 17, 2009
- Coca-Cola Co.’s vitaminwater and rap artist 50 Cent are partnering for the launch of 50’s Sound Lab, a branded application for Apple’s iPhone and iPod touch intended to engage music fans.
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