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Tag: Coca-Cola


Total Results: 23

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Client education, mobile integration is focus for Mobisix
Published: March 11, 2008
The mobile agency that handles work for Coca-Cola Co. and Wachovia will spend a large chunk of this year evangelizing mobile marketing.
Mobile is part of notion that mass marketing is dead, says OMMA Mobile speaker
Published: February 8, 2008
NEW YORK -- Since the last OMMA Mobile show in June big players such as Fox, Nokia, YouTube, MySpace, AOL, MTV and NBC have joined the mobile bandwagon and more are on their way.

A specialist's take on entertainment and its future
Published: December 20, 2007
By Sarah Miller

Entertainment is a huge focus for interactive and mobile companies. But shifts in the delivery and creation of content will affect the media and entertainment industries.

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