Tag: Coors Light

Total Results: 18

Coors Light segments NASCAR fans through app sponsorship

Published: April 4, 2013

MillerCoors-owned Coors Light has inked a year-long deal with Turner Broadcasting, which includes a sponsorship of the new NASCAR Mobile 2013 applications.

Coors Light rides on SMS for sweepstakes engagement

Published: February 26, 2013

Coors Light has teamed up with sporting goods brand K2 Sports on a campaign that aims to get consumers excited about a new line of skis and snowboards via SMS.

Coors Light makes Super Bowl XLVII social with mobile ad campaign

Published: January 30, 2013

MillerCoors-owned Coors Light is relying on mobile advertising to get consumers amped up about the upcoming Super Bowl XLVII game and further connect with the brand via Facebook and Twitter.

Coors Light propels foot traffic via location-based mobile ads

Published: January 9, 2013

MillerCoors-owned Coors Light is honing in on location with a mobile advertising campaign that drives consumers to local bars and restaurants to watch their favorite sports games.

Coors Light hones in on mobile to drive summer music promotion

Published: June 7, 2012

MillerCoors' Coors Light is using mobile Web and advertising to engage consumers in this summer’s “Search for the Coldest” campaign that is scouting out the best MC in the country.

Coors Light makes major play at Hispanic market with multi-pronged mobile campaign

Published: April 18, 2012

MillerCoors-owned beer giant Coors Light is rolling out a mobile campaign that uses SMS, mobile Web and an Android application to connect with Hispanic sports fans.

Subway sponsors ING New York City Marathon app with location-based deals

Published: October 25, 2011

Fast food restaurant Subway is sponsoring the Mobile Spectator app that is running for spectators and participants in the ING New York City Marathon to offer location-based deals.

Coors Light activates Super Bowl campaign with mobile call-to-action

Published: January 5, 2011

Beer giant MillerCoors is running an interactive mobile campaign offering Coors Light consumers a chance to win instant and sweepstakes prizes such as a trip to the Super Bowl.

MillerCoors aims to ramp up mobile marketing efforts to engage consumer base

Published: November 17, 2010

MillerCoors, the second-largest beer company in the United States, has chosen Hipcricket as its exclusive mobile marketing and advertising partner following various trial campaigns.

Coors Light runs multifaceted campaign within iPad app

Published: April 12, 2010

MillerCoors’ Coors Light beer brand is running an ad campaign across Sporting News Today within Zinio’s new application for Apple’s iPad.