Tag: Cox

Total Results: 33

SMS case study - Little Caesars

Published: December 1, 2009

See how Little Caesars used SMS to build awareness and a mobile database of names for future marketing.

SMS case study: West Beach Music Festival/Cox Media

Published: November 10, 2009

See how the West Beach Music Festival used SMS marketing to drive awareness, build a database and ultimately drive sales.

Georgia National Fair builds awareness with mobile

Published: October 23, 2009

The Georgia National Fair turned to mobile to build awareness among local residents and heighten their awareness of the event and its attractions.

West Beach Music Festival mobile callout on TV yields 700 participants

Published: October 16, 2009

The West Beach Music Festival�s attempt to build awareness about the festival through a mobile sweepstakes resulted in 700 consumers that texted in for a chance to win tickets to the show.

Hooters claims SMS callout in TV spots upped sales by 32 percent

Published: October 12, 2009

Restaurant chain Hooters of America�s use of text-message marketing within its video-on-demand commercial spots resulted in a 32 percent increase in sales during the program.

Cable giant Cox ramps up mobile infrastructure

Published: September 2, 2009

Cox Communications, the third largest cable operator in the United States, has selected Interop Technologies to provide it with mobile services in advance of a major commercial launch.

XL Center uses mobile to drive ticket sales for dinosaur show

Published: August 12, 2009

The Hartford Civic Center Veterans Memorial Coliseum and Exhibition Center used the mobile channel to drive ticket sales for its "Walking with the Dinosaurs" show.

Take 5 Oil Change runs mobile campaign to reach more consumers

Published: July 15, 2009

Take 5 Oil Change ran a mobile campaign to build a database of consumers interested in getting a value-added service and ultimately drive them to its locations.

Popeye's mobile campaign garners 54 percent opt-in

Published: June 30, 2009

Popeye's mobile coupon campaign that promotes the fast food chain's three-piece chicken dinner has achieved a 54 percent double opt-in.

Verve Wireless makes room for ads on mobile

Published: June 25, 2009

Big-name local newspapers are going mobile with the help of Verve Wireless, a mobile publishing technology provider.