Tag: Crisp Wireless

Total Results: 45

Crisp partners with AdMarvel to extend advertising reach

Published: September 23, 2010

AdMarvel now supports Crisp Wireless rich-media advertising formats, both in-app and on the Web, enabling agencies to develop engaging campaigns that can run across platforms and devices.

Samsung takes aim at Apple iPad with Galaxy Tab

Published: September 20, 2010

Samsung has Apple’s iPad squarely in its sights with its Android-based Galaxy Tab that will be on the top four U.S. carriers and—gasp—will support Adobe Flash.

Why did Apple buy Quattro in the first place?

Published: August 20, 2010

Apple’s decision to phase out cross-platform mobile ad network Quattro Wireless to focus on iAd provides an opening to competing players. My, how generous.

Estee Lauder promotes new product launch with interactive mobile ad

Published: June 17, 2010

Estee Lauder Companies Inc. created an interactive ad for Apple’s iPhone and iPod touch to promote its new Perfectionist [CP+] anti-wrinkle cream.

Ford, Museum of Natural History tap rich-media for awareness

Published: May 12, 2010

Ford and the Museum of Natural History are running rich-media mobile ad campaigns to drive awareness for their specific offerings.

Video is killer app for mobile advertising

Published: May 11, 2010

Video advertising has proved it can move products and heighten brand awareness in measurable ways, so it will be an integral part of the mobile medium going forward, according to industry experts.

Best practices for advertising on the iPad: Industry experts

Published: April 15, 2010

Apple’s iPad has sent ripples through the mobile advertising industry. Here are some best practices from an iPad ad creative standpoint.

Cars.com Super Bowl ad generates 6,500 app downloads in 1 day

Published: February 9, 2010

Cars.com ran an ad on CBS during the Super Bowl that drove 6,500 downloads of its recently launched mobile application in a single day.

Hearst leverages rich-media mobile Web banner ads to woo advertisers

Published: January 27, 2010

Hearst Magazines Digital Media is using new rich-media mobile Web advertisements from Crisp Wireless across their suite of WAP pages for various magazines in an effort to boost advertising.

Hearst leverages rich-media mobile Web banner ads to woo advertisers

Published: January 27, 2010

Hearst Magazines Digital Media is using new rich-media mobile Web advertisements from Crisp Wireless across its suite of WAP pages for various magazines in an effort to boost advertising.