Tag: DVD

Total Results: 5

Fox taps mobile bar codes to promote Avatar Blu-ray, DVD launch

Published: June 7, 2010

Twentieth Century Fox Home Entertainment LLC is running a mobile campaign featuring 2D bar codes at Best Buy and Kmart stores to promote the release of Avatar on Blu-ray disc and DVD.

Hollywood Video revamps marketing strategy with mobile

Published: December 2, 2009

Movie and game rental giant Movie Gallery Inc. has unveiled the new DidjaC? application for Apple’s iPhone and two new Web sites for the company's Hollywood Video and Movie Gallery brands.

Roxio upgrades iPhone app

Published: January 7, 2009

Digital media software company Sonic Solutions' Roxio has debuted Toast 10 Titanium, the latest version of the company's burning and digital media software for Apple products.

Issues with smartphone user adoption

Published: December 10, 2008

By Dilip Dand

Media has showered lavish attention on smartphones, praising the various features of these devices. The early adopters, including yours truly, have drunk the Kool-Aid on this ad nauseam.

Mobile issues to tackle in tough economic clime

Published: September 23, 2008

By Dilip Dand

Avid readers of this publication have read numerous stories on mobile campaigns almost daily. As recent Nielsen data showed, there are 40 million mobile Internet users nationwide and growing.