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Tag: Dairy Queen


Total Results: 5

Dairy Queen makes store locator core of mobile strategy
Published: January 25, 2010
Fueled by growth in traffic from WAP site users, burger-to-shakes restaurant chain Dairy Queen has further extended its mobile reach through the launch of an application for Apple’s iPhone.
Tetherball launches new customer loyalty program software
Published: September 28, 2009
Tetherball has updated its Mobiquitous technology to give marketers further analysis of their mobile loyalty programs and response to other mobile initiatives.
App helps iPhone users with food allergies pick a restaurant
Published: September 8, 2009
Have food allergies? Looking to grab a quick bite at Arby's, Boston Market, Burger King, Chick-fil-A or Dairy Queen? There’s an app for that.
Dairy Queen launches RFID-based mobile loyalty program
Published: June 2, 2009
Dairy Queen is running a mobile rewards loyalty program using radio-frequency identification -- RFID tags -- to send coupons and offers to consumers' handsets.
Dairy Queen mobile ads see 22 percent CTR
Published: April 28, 2009
A recent Dairy Queen mobile ad campaign saw a click-through-rate of more than 22 percent, proving once again the effectiveness of the mobile channel to engage consumers.