Tag: Dan Gilmartin

Total Results: 8

Tips for putting foursquare and other LBS to marketing use

Published: April 5, 2011

Consumers’ unprecedented need to always be connected and in constant communication with their peers has led to an explosion in location-based services that take advantage of social functionality. Here are some tips on navigating the LBS landscape and targeting consumers on a hyper-local level.

What are the hottest trends in mobile right now?

Published: April 1, 2011

The hot-button issues in mobile generating the most buzz at the moment include location-based services and marketing, the rise of mobile commerce and payments, as well as applications for smartphones and tablets.

No big spenders in location-based mobile advertising, claims CTIA panelist

Published: October 8, 2010

SAN FRANCISCO - A panelist at CTIA said that although mobile location-based advertising is effective, there are no big spenders flocking there.

ULocate launches hyper-local LBS mobile ad network

Published: March 10, 2010

ULocate Communications has introduced of Where Ads, a hyper-local mobile advertising network that uses location-based targeting to increase the relevance of small businesses’ ad campaigns.

Walmart, Target and Pizza Hut most-searched brands in ’09: uLocate

Published: January 11, 2010

Walmart, Target and Pizza Hut topped the list of the top 10 brands searched for last year, according to data from uLocate.

Embrace location-based mobile services: ad:tech panelists

Published: November 5, 2009

NEW YORK – Big brands need to lead the way in location-based services on mobile devices, panelists said at ad:tech.

Traffic.com app aims to save commuters time, money

Published: September 16, 2009

Traffic.com, a provider of traffic-related data across the United States, has made its debut on the iPhone platform with a new application.

Quattro Wireless rolls out new ad units for iPhone 3.0

Published: June 9, 2009

Mobile ad network Quattro Wireless has introduced new ad formats developed specifically to take advantage of the new iPhone 3.0's functionality.