Tag: Danielle Wolfson
Total Results: 2
- Taco Bell exec: mobile key to engaging out-and-about consumers
- Published: April 22, 2010
- SAN FRANCISCO – During a presentation at ad:tech, a Taco Bell executive said that mobile is key in the brand’s digital marketing strategy, driving on-the-go consumers into its restaurants.
- Taco Bell unveils mobile strategy during IAB keynote
- Published: July 14, 2009
- NEW YORK - Fast-food chains have realized that mobile has to be an integral part of their marketing mix, and Taco Bell's increasing investment in mobile is a case-in-point.
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