Tag: Dave Everett
Total Results: 12
Displaying: 11 - 12- Print newspaper taps mobile to monetize content
- Published: June 3, 2009
- In response to the suffering print advertising industry, newspaper Metro U.S. implemented an SMS program to get news readers interacting with its print property.
- SnoCountry resorts ski into mobile to overcome down-sloping economy
- Published: June 1, 2009
- Advertiser segments that were traditionally committed to print ads have decided they need to find new ways to reach customers.
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