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Tag: David Bryand

Total Results: 1

Augmented reality vs. QR codes: Which delivers most bang for the buck?: Published: January 8, 2013; QR code use skyrocketed last year because of how easily the technology bridges digital and real-world engagements. On the other hand, augmented reality offers a more exciting way for brands to interact with consumers, but may not be the right choice in all cases.