Tag: David Schoonover
Total Results: 3
- Kia elevates brand via 360-degree mobile strategy
- Published: February 6, 2012
- International carmaker Kia is proving that mobile plays a crucial role in its marketing with a multifaceted campaign that includes mobile Web, advertising and applications.
- Kia claims mobile advertising outperforms traditional Web campaigns
- Published: July 7, 2010
- Automaker Kia Motors claims it is having success using mobile campaigns to drive sales of its Soul and Sorrento lines of motor vehicles.
- Automotive brands Volvo, Kia accelerate mobile initiatives
- Published: September 9, 2009
- Ford Motor Co.’s Volvo, Hyundai’s Kia Motors and automotive brands in general are increasingly leveraging the mobile channel despite the current economic climate.
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