Tag: Debra Lewis

Total Results: 18

Are US carriers finally making mobile marketing a priority?

Published: May 13, 2010

With their wireline business on the down slope and competition ramping up, U.S. carriers are seeking alternative revenue streams and engaging in mobile marketing like never before.

Verizon Wireless unveils 2D bar code initiatives

Published: May 13, 2010

Verizon customers can get one-click access to product information, including app downloads and consumer reviews, using ScanLife, a free application downloadable on more than 30 devices.

Johnson & Johnson, Pfizer partner with government for SMS health alerts

Published: February 5, 2010

The U.S. government partnered with sponsors such as Pfizer and Johnson & Johnson to launch a new public-private partnership for text4baby, a free mobile health service for pregnant women and new moms.

NHL, Verizon partner for live mobile content distribution

Published: December 31, 2009

The National Hockey League and Verizon Wireless are partnering to provide live and exclusive mobile content on the carrier's V Cast service.

Disney, Verizon partner to bring magic of mobile to parks

Published: November 16, 2009

Walt Disney Parks and Resorts has teamed up with Verizon Wireless to launch the Mobile Magic application.

ESPN, Verizon stream live football games to mobile devices

Published: September 14, 2009

As college football season heats up, Verizon Wireless and ESPN Mobile TV are teaming up to give fans the power to watch games from their mobile device on the V Cast video platform.

Verizon invites developers to compete for next big app

Published: August 14, 2009

Verizon Wireless is hosting a contest to find the next big application.

Verizon promotes Jonas Brothers tour with new contest

Published: August 10, 2009

Once again, Verizon Wireless is teaming with the Jonas Brothers and LG to bring a few lucky fans face-to-face with the hit pop band.

Michael Jackson memorial service rakes in high mobile usage

Published: July 9, 2009

In the wake of Michael Jackson's death, more than 100 million fans tapped into mobile to view the memorial service via the GoTV Network, the only mobile provider to distribute live coverage.

Verizon files lawsuit against Money Warehouse Inc. for unsolicited SMS

Published: May 6, 2009

Verizon Wireless, as part of its ongoing efforts to protect customer privacy, has filed a lawsuit against Pennsylvania-based Money Warehouse Inc. and other John Does.