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Tag: Denise Warren


Total Results: 3

New York Times exec: HTML5 is white knight of mobile
Published: September 28, 2011
NEW YORK – With more consumers reaching for their handsets for daily news, publishers face a problem when developing mobile initiatives that reach a broad range of users.
New York Times primes new iPad app in prep for paid subscription
Published: October 18, 2010
The New York Times is creating a second revenue stream and preserving its online advertising business by offering paid subscriptions for its iPad application, effective next year.
Nielsen to use mobile in New York Times campaign
Published: March 11, 2008
Media and research giant Nielsen will use mobile in a brand awareness campaign running exclusively this summer in The New York Times Co.'s print, online and mobile properties.