Tag: Diane Strahan

Total Results: 4

Visa taps 2D bar codes for mobile sweepstakes at MWC: Published: February 19, 2010; Visa Inc. collaborated with Neustar Inc. for a mobile sweepstakes to showcase the power of 2D bar codes at the GSMA's Mobile World Congress 2010 in Barcelona, Spain.
Brands face new process for mobile campaigns based on short codes: Published: June 9, 2009; Acting on behalf of the CTIA and carrier networks, NeuStar Inc. has introduced a new standardized application process and features for mobile marketing campaigns based on common short codes.
NeuStar targets brands with new bar code interoperability: Published: April 2, 2009; LAS VEGAS -- NeuStar has launched new technology that allows mobile phones to process 2D bar codes regardless of the mobile service provider, scanning technology used or type of bar code symbology.
Mobile new face of direct marketing: Mobile Marketing Day panel: Published: February 27, 2009; NEW YORK -- Mobile is the new face of direct marketing, according to the "Mobile Marketing: Is it Direct?" panel at the Direct Marketing Association's Mobile Marketing Day in New York.