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Tag: Doug Busk


Total Results: 3

Coca-Cola SMS-enabled vending machine changing future of mobile payments
Published: June 17, 2011
NEW YORK - A Coca-Cola exec at the 2011 Mobile Marketing Forum discussed the company's SMS-enabled vending machines that let consumers pay for beverages using their mobile devices.
Brands do not get the difference between apps and mobile Web: MMF panel
Published: June 10, 2010
NEW YORK - Brands should focus more on the overall consumer experience rather than contemplate choosing a mobile Web site or application, per panelists at the MMF.
Red Cross expands mobile donation strategy with apps
Published: February 22, 2010
The American Red Cross is launching applications for several smartphone devices in an effort to extend mobile relief efforts for the earthquake recovery in Haiti.
download the whitepaper!