Tag: ESPN Mobile

Total Results: 16

Chevrolet drives Cruze awareness via ESPN mobile Web sponsorship

Published: December 21, 2010

General Motors’ Chevrolet is promoting its Cruze sedan with an exclusive sponsorship of the ESPN College Bowl Mania mobile Web portal.

ESPN is Mobile Publisher of the Year

Published: October 22, 2010

ESPN is Mobile Marketer’s Mobile Publisher of the Year due to its all-round excellence in mobile content and advertising, offering an experience that is worthy of emulation.

Half of ESPN Mobile users do not use PC products: keynote at Mobile Marketing Summit

Published: September 3, 2010

NEW YORK – An ESPN executive said that half of the users of the sports network’s SMS alerts, mobile Web site and applications are unique to the mobile medium.

Subway breaks in-app ad campaign for Fiery Footlong subs

Published: August 23, 2010

Subway is running a mobile ad campaign within one of ESPN’s newest applications to promote its Fiery Footlong subs and to build up its consumer database.

World Cup changed everything for mobile: ESPN exec

Published: July 20, 2010

NEW YORK – The 2010 FIFA World Cup was a watershed moment for mobile as barriers and records of all sorts were broken, according to an ESPN executive.

ESPN extends mobile reach with Android app

Published: July 8, 2010

ESPN has launched one of its first Android applications—ESPN Radio—as it continues to expand its reach across multiple smartphone platforms.

Brands, publishers reap rewards as mobile traffic skyrockets during World Cup

Published: July 6, 2010

The biggest brands in the world are taking advantage of the huge surge in mobile traffic driven by soccer fanatics seeking coverage of the 2010 FIFA World Cup.

ESPN keeps cranking out iPhone apps

Published: May 24, 2010

ESPN is expanding its mobile reach by introducing six locally-targeted applications and ESPN Passport for Apple’s iPhone and iPod touch.

ESPN details mobile strategy for 2010 Winter X Games

Published: January 29, 2010

ESPN is targeting action sports fans with a multifaceted mobile strategy surrounding Winter X Games 14 in Aspen, CO, which runs through Sunday, Jan. 31.

Webinar: Happy Holidays or Not: Mobile Lessons Learned, and Best Practice for 2010

Published: January 14, 2010

Register for this free webinar discussing mobile's performance over the holidays, brands that got it right, lessons learned and best practice for 2010. Panelists from CNN, ESPN Mobile, R/GA and sponsor Millennial Media.