Tag: Ed Lang
Total Results: 6
- Playboy exec: Original content is king
- Published: January 16, 2009
- Since launching its first mobile reality series on Dec. 9, Playboy Mobile's "Interns" has been generating tremendous excitement among consumers and media alike.
- Playboy launches first made-for-mobile reality series
- Published: December 9, 2008
- Playboy Enterprises is launching "Interns," its first multi-digital program developed, shot and produced exclusively for the mobile Web.
- Playboy launches mobile campaign for new fragrance line
- Published: October 31, 2008
- Playboy Enterprises today launches a campaign to promote the entertainment company's entrance into the fragrance market. Guess which medium is at the forefront of the promotion?
- Playboy takes a shine to mobile
- Published: August 22, 2008
- The world's best-known adult content publisher is making mobile central to its growth plans. Here's a detailed look at Playboy's take on mobile and where it fits within its media mix to reach new audiences.
- Playboy develops Audience Network
- Published: May 12, 2008
- Playboy Enterprises has partnered with YouTube, Break, Veoh, Howcast and Mixercast to develop a suite of ad-supported content and contest widgets for both online and mobile.
- Playboy mates brand with medium for mobile model search
- Published: February 27, 2008
- In a brilliant use of the medium and the brand, Playboy has launched its first mobile model search. Now don't get excited -- it's not what you think.
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