Tag: Emil Salonen
Total Results: 2
- Snickers ties first branded mobile game to in-store marketing
- Published: February 23, 2010
- Mars Inc.’s Snickers is running a multichannel campaign that features a mobile game, a WAP site, banners and in-store marketing to drive consumer interest.
- Automotive brands Volvo, Kia accelerate mobile initiatives
- Published: September 9, 2009
- Ford Motor Co.’s Volvo, Hyundai’s Kia Motors and automotive brands in general are increasingly leveraging the mobile channel despite the current economic climate.
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